Mexico · Colombia · Argentina

Crypto & Exchanges

Paid channels restrict crypto ads, so growth depends on content velocity, communities, KOLs, and referral loops.

Sample data

Example handoff

Audience: Remittance receivers

Assumption to validate: Bank fees and 2–5 day delays on USD inflows

Draft angle:

Bank transfer or exchange payout? Compare timing, fees, and eligibility

Reviewer decision: verify the claim, local rules, offer terms, and evidence before approving a test. Record one primary metric and a review date.

The segments we build campaigns around

Growth that does not depend on ad accounts: community, referral loops, short-form video, and KOL distribution in ES, PT, RU, and EN. Segments below are illustrative examples for this category.

Remittance receivers

$50–$2k/mo

Pain: Bank fees and 2–5 day delays on USD inflows

Offer hypothesis: Stablecoin on-ramp with MXN cash-out in minutes

Active traders

$5k–$100k

Pain: Thin liquidity and slow withdrawals on local venues

Offer hypothesis: Deep order books and same-day fiat rails

Freelancers paid in USDT

$1k–$10k/mo

Pain: Converting USDT to pesos without KYC friction

Offer hypothesis: Instant SPEI payouts after one-time KYC

The plays we lead with

Each play maps to a Command Center module, configured for crypto & exchanges and the languages your market speaks.

Play 2

Exchange Competitor Surveillance

A competitor offer and creative review, with claims and platform restrictions flagged for approval.

Module: Ad Spy library

What the intelligence modules surface

Demo brand: a Mexico-first crypto exchange. The table below is an illustrative sample of what the keyword matrix and competitor gap modules produce.

Demo data for a fictional brandES · EN
Guardrail

What we design around

Ad-policy compliant creative and no financial-return promises in any language.

Where crypto & exchanges teams usually start

Starting estimates for a bounded scope. Final terms are agreed in writing; an audit is optional unless included in your scope.

Growth Loops Program

3-week sprint

Launch the referral, community, and bounty loops that grow crypto, Web3, iGaming, and FinTech brands without ad spend.

Starting estimate

$6,800

Sprint details

Ad Spy & Competitor Teardown

1-week sprint

A living library of competitor ads, keyword gaps, and funnel audits for your category and region.

Starting estimate

$4,500

Sprint details

Content & Short-Form Video Engine

2-week sprint

Turn approved research into carousels, short videos, and posts your channels can use every week.

Starting estimate

$5,800

Sprint details

Plan your sprint for crypto & exchanges

Tell us your market, constraint, and the one number you need to move. We reply with a written scope for Mexico · Colombia · Argentina.